How many total Consumer companies are there?

As of Jun 2025, there are 474,539 active companies in Consumer sector.

Which countries have the most Consumer companies?

United States (153,064) has the highest number of Consumer companies, followed by India (69,446) and United Kingdom (46,825).

How many Consumer companies are funded?

As of Jun 2025, 67,039 companies in this sector have received funding.

Which country has attracted the most investment in Consumer companies?

With $417B in total funding, United States has attracted the most investment among Consumer companies.

Who are the top investors in Consumer companies?

The top investors in Consumer companies by number of investments are European Union, Y Combinator and Techstars

How many unicorns has Consumer sector produced?

Globally, there are 561 unicorns in Consumer sector, to date.

Consumer - 2025 Market & Investments Trends - Tracxn

Companies included in Consumer sector

Companies that provide ecommerce platforms to consumers to buy products and companies that provide tech based services solutions to consumers. Also includes tech based sports solutions, mobile apps, productivity tools, etc that are used directly by consumers

Companies excluded in Consumer sector

Companies that provide solutions to businesses i.e., both products and services

Key Metrics

Total Companies

597K

Top Companies

Grab, Uber & more

Total Funding

Funded Companies

Series A+ Companies

Series C+ Companies

Unicorns Created

IPOs

Acquisitions

Also known as

Consumer IT or Consumer Technology

The market map of Consumer gives a visual overview of the sector, showing key business models, their interactions in the value chain, and industry evolution.

Recent BlueBox/Industry Definition image of Consumer

Here is a report related to Consumer sector:

Free

Top Business Models in Consumer Report

Edition: November, 2024 (57 Pages)

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There are more than 597K companies in Consumer. Grab is the top Consumer company globally, ranked using Tracxn Score (what's this?).

Here are 5 of the top Consumer companies globally

Company	Location	Founded	Current Stage	Private Funding Raised
Grab	Singapore, Singapore	2012	Public	$10.4B
Uber	San Francisco, United States	2009	Public	$13.2B
Zillow	Seattle, United States	2005	Public	$87M
DoorDash	San Francisco, United States	2013	Public	$2.5B
DraftKings	Boston, United States	2012	Public	$719M

Get a longer list of companies

Companies founded year-on-year in the Consumer sector

356 new startups have been founded so far in 2025 in the Consumer sector. 59,008 Consumer startups were founded in 2020 - this is the most number of startups founded in any year in the last 10 years.

Total Number of Companies

Year	No of companies founded
2025	356
2024	9,206
2023	23,393
2022	31,474
2021	46,829
2020	59,008
2019	43,843
2018	36,447
2017	30,381
2016	32,838

Companies founded across countries in the Consumer sector

United States has 153,064 Consumer startups, the most by any country, followed by India which has 69,446 startups and United Kingdom which has 46,825.

Total Number of Companies

Country	No of companies founded
United States	153,064
India	69,446
United Kingdom	46,825
Canada	18,649
Australia	15,994
Germany	15,575
China	12,162
France	11,374
Spain	7,196
Brazil	7,046

Stage-wise distribution of the Consumer sector

Out of the total 597,018 Consumer companies, 67,039 have secured funding. Among them, 25,756 have reached Series A or higher, and 20,454 to Series B or beyond.

Stage

#Companies

Founded

597,018

Funded

67,039

Series A+

25,756

Series B+

20,454

Series C+

18,500

Company Stage	No. of companies
Founded	597,018
Funded	67,039
Series A+	25,756
Series B+	20,454
Series C+	18,500

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597K+ Total Companies
$1.26T+ Total Funding
67K+ Funded Companies
1.6K+ IPOs
15K+ Acquisitions
1K+ Reports

Total funding year-on-year in the Consumer sector

The Consumer sector saw a total funding of more than $1.03T in the last 10 years. The most amount of funding was in 2021 at more than $201B. There has been a total funding of $11B in 2025 till date.

Total Funding

Year	Total Funding
2025	$11B
2024	$52B
2023	$52.1B
2022	$107B
2021	$201B
2020	$108B
2019	$118B
2018	$190B
2017	$109B
2016	$84.4B

Total funding across countries in the Consumer sector

In the last 10 years, Consumer startups in United States have recieved the highest funding among all countries - $417B. China follows with $208B and India with $86.7B.

Total Funding

Country	Total Funding
United States	$417B
China	$208B
India	$86.7B
United Kingdom	$66.2B
Germany	$30.9B
Singapore	$23.8B
Indonesia	$20.9B
South Korea	$16.7B
France	$15.6B
Spain	$11.1B

Total funding amount raised by stage in the Consumer sector

Over the last 10 years, the Consumer sector have seen $34.3B into Seed Stage funding rounds, $195B into Early Stage funding rounds and $491B go into Late Stage funding rounds.

Funding Stage	Total Funding
Late Stage	$491B
Early Stage	$195B
Debt	$190B
Post IPO	$75.3B
Seed Stage	$34.3B
PE	$16B
Grant	$2.69B
ICO	$2.58B
Other-Equity	$406M

Recent Funding Rounds in Consumer

In the year 2025, till April 2025, Consumer companies have raised $7.42B in equity funding across 545 rounds. In the same period last year (i.e. till April 2024), Consumer companies had raised $11.3B across 1.33K rounds. So, 2025 has seen a 34.31% drop in funding in Consumer companies as compared to 2024.

Here are some recent, important funding rounds in Consumer

Company	Round Raised	Amount Raised	Funding Date	Investors
EloElo	Series B	$13.5M	Apr 10, 2025	Play Ventures and 7 more
Dosen	Seed	$2.3M	Apr 09, 2025	Affinity Ventures and 2 more
Refiberd	Seed	$300K	Apr 09, 2025	eBay
Noise	Series A	$20M	Apr 09, 2025	Bose
Nuro	Series E	$106M	Apr 09, 2025	T. Rowe Price and 4 more

See a more detailed list of funding rounds

European Union is the top investor in Consumer companies based on number of companies invested.

Here are some top investors in Consumer

Investor	Location	Top Portfolio Companies
European Union	Brussels, Belgium	Google, Etsy, Deezer, Facebook
Y Combinator	Mountain View, United States	DoorDash, Twitch, Brex, Instacart
Techstars	New York City, United States	Ramp, Spotify, ClassPass, Preply
500 Global	Ho Chi Minh City, Vietnam	Canva, Bukalapak, Carousell, TaskRabbit
Sequoia Capital	Menlo Park, United States	Grab, Uber, DoorDash, Zomato

See a more detailed list of investors

In the year 2025, till April 2025, 265 acquisitions happened in Consumer sector. Last year, in 2024, a total of 1076 acquisitions happened in Consumer sector.

Here are some recent, important acquisitions in Consumer

Company	Acquisition Type	Acquisition Date	Acquirers
Lyst	Business Acquisition	Apr 09, 2025	ZOZO
Annanow	Business Acquisition	Apr 08, 2025
Jurdico Certo	Business Acquisition	Apr 08, 2025	Elevia
Wescover	Business Acquisition	Apr 08, 2025	Book an Artist
Tee2green	Business Acquisition	Apr 07, 2025	EMERGE Commerce

See a more detailed list of acquisitions

Acquisition trends in Consumer

Here are the acquisition trends in Consumer:

Total Number of Acquisitions

Year	Number of companies acquisition
2025	265
2024	1,076
2023	1,209
2022	1,794
2021	1,634
2020	1,160
2019	1,168
2018	1,332
2017	1,131
2016	1,054

In the year 2025, till April 2025, 18 IPOs happened in Consumer sector.

Here are some recent, important IPOs in Consumer

Investor	IPO Date	Exchange Symbol
SmartStop Self Storage	Apr 02, 2025	New York Stock Exchange (NYSE)
Dozn	Mar 24, 2025	Korea Exchange (KRX)
RedCloud	Mar 21, 2025	National Association of Securities Dealers Automated Quotations (NASDAQ)
TXR Robotics	Mar 20, 2025	Korea Exchange (KRX)
Neural Therapeutics	Mar 17, 2025	Canadian Securities Exchange (CSE)

See a more detailed list of IPOs

Companies founded by alumni from top colleges in the Consumer sector

Most number of Consumer startups have been founded by alumni from Stanford University, Harvard University and University of Pennsylvania.

College	No of companies
Stanford University	1543
Harvard University	1438
University of Pennsylvania	891
University of California (Berkeley)	856
Harvard Business School	849
Massachusetts Institute of Technology	802
IIT Delhi	686
Columbia University	666
IIT Bombay	579
Wharton School	546

Total funding in companies founded by alumni from top colleges in the the Consumer sector

In the last 10 years, Harvard University graduates' Consumer companies have raised the most funding among top colleges. Stanford University alumni are second, and University of California (Berkeley) alumni are third.

College	Total Funding
Harvard University	$92.1B
Stanford University	$80.2B
University of California (Berkeley)	$57.3B
Harvard Business School	$52B
University of California (Los Angeles)	$36.1B
IIT Delhi	$32.1B
Stanford Business School	$28.9B
Wharton School	$28.3B
University of Pennsylvania	$26.2B
Massachusetts Institute of Technology	$24.7B